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Cross-national applicability of a parsimonious measure of acculturation to global consumer culture.
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Catalogue Record 75657
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Catalogue Record 75657
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Field name
Details
Nuova numerazione
75657
Collocazione
UPS BIBL CENTR SL-II-513
Autore
DURVASULA, S.
Titolo
Cross-national applicability of a parsimonious measure of acculturation to global consumer culture. Parte componente di periodico
Descrizione fisica
pp. 738-750
Nota generale
Estratto da: Psychological Reports 2015, 116, 3
Riassunto
Cleveland and Laroche presented a scale to measure Acculturation to Global Consumer Culture. This measure was the first attempt to gauge consumer mindsets regarding their adaptation to global consumerism. Because this scale consisted of 57 scale items, applying such a lengthy scale can lead to response fatigue. Past research has also suggested that as more items are added to a scale, the informational value of each additional item is marginal. As an alternative, a shorter version of the Acculturation to Global Consumer Culture Scale is presented. The psychometric properties of this scale were verified via multiple group confirmatory factor analysis. A four-country investigation of young adults in China ( n = 126; M age = 22.24 yr., SD = 3.63), New Zealand ( n = 196; M age = 20.12 yr., SD = 4.12), Nigeria ( n = 146; M age = 23.09 yr., SD = 3.80), and the United States ( n = 120; M age = 21.67 yr., SD = 4.26) provides support for the cross-national applicability of the proposed parsimonious measure. Limitations and extensions are discussed.
Tipo di documento
RICERCA.
Soggetto
CULTURA.
CONSUMISMO.
ADATTAMENTO.
CINA.
NUOVA ZELANDA.
NIGERIA.
USA.
ADULTI.
Ambito
Pedagogico
Autore Secondario
LYSONSKI, S.
Titolo correlato
Psychological Reports 2015, 116, 3
Accesso online
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