1 |
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"Are they selling her lips?" : advertising and identity / [Libro]
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Moog, Carol
|
1990 |
|
Shelf Location: 32-C-544.
Collections: Comunicazione sociale.
Available at: Piano 3 Seminari.
Number of Holdings: 1.
|
2 |
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Audio branding : using sound to build your brand / [Libro]
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Minsky, Laurence
|
2017 |
|
Shelf Location: 32-C-4342.
Collections: Comunicazione sociale.
Available at: Piano 3 Seminari.
Number of Holdings: 1.
|
3 |
|
Commusication : from Pavlov's Dog to sound branding / [Libro]
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Groves, John, 1953-
|
2012 |
|
Shelf Location: 32-C-4338.
Collections: Comunicazione sociale.
Available at: Piano 3 Seminari.
Number of Holdings: 1.
|
4 |
|
Comunicazione e persuasione / [Libro]
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Cavazza, Nicoletta
|
1997 |
|
Shelf Location: 33-B-306(14).
Collections: Collane varie.
Available at: Silo.
Number of Holdings: 1.
|
5 |
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Comunicazione e persuasione / [Libro]
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Cavazza, Nicoletta
|
2009 |
|
Shelf Location: 33-B-306(14a).
Collections: Collane varie, Seminario di Sociologia.
Available at: Piano 3 Seminari, Silo.
Number of Holdings: 2.
|
6 |
|
Decoding advertisements : ideology and meaning in advertising / [Libro]
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Williamson, Judith, 1954-
|
1984 |
|
Shelf Location: 32-C-881.
Collections: Comunicazione sociale.
Available at: Piano 3 Seminari.
Number of Holdings: 1.
|
7 |
|
Emotions, advertising and consumer choice / [Libro]
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Hansen, Flemming, 1938-2010
|
2007 |
|
Shelf Location: 37-C-7235.
Collections: Psicologia.
Available at: Silo.
Number of Holdings: 1.
|
8 |
|
The hidden power of advertising : how low involvement processing influences the way we choose brands / [Libro]
|
Heath, Robert, 1947-
|
2001 |
|
Shelf Location: 32-D-497.
Collections: Comunicazione sociale.
Available at: Piano 3 Seminari.
Number of Holdings: 1.
|
9 |
|
Management della pubblicità / [Libro]
|
Aaker, David Allen, 1938-
|
1998 |
|
Shelf Location: 32-C-444(10).
Collections: Comunicazione sociale.
Available at: Piano 3 Seminari.
Number of Holdings: 1.
|
10 |
|
Ogilvy on advertising / [Libro]
|
Ogilvy, David, 1911-
|
1983 |
|
Shelf Location: 32-C-522.
Collections: Comunicazione sociale.
Available at: Piano 3 Seminari.
Number of Holdings: 1.
|
11 |
|
The psychology of entertainment media : blurring the lines between entertainment and persuasion / [Libro]
|
|
2004 |
|
Shelf Location: SL-37-C-283(2).
Collections: Psicologia.
Available at: Sala lettura 1 piano.
Number of Holdings: 1.
|
12 |
|
La pubblicità intorno a noi : come difendersi dalla sua "persuasione occulta" / [Libro]
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Michelone, Guido, 1954-
|
1996 |
|
Shelf Location: 32-B-1404(3).
Collections: Comunicazione sociale.
Available at: Piano 3 Seminari.
Number of Holdings: 1.
|
13 |
|
La pubblicità, teorie e prassi / [Libro]
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Fabris, Giampaolo, 1938-
|
1992 |
|
Shelf Location: 32-C-1055.
Collections: Comunicazione sociale.
Available at: Piano 3 Seminari.
Number of Holdings: 2.
|
14 |
|
Publicidad, marketing y comunicación : herramientas para la pequeña empresa / [Libro]
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Molero Ayala, Víctor Manuel
|
1995 |
|
Shelf Location: 32-C-2207.
Collections: Comunicazione sociale.
Available at: Piano 3 Seminari.
Number of Holdings: 1.
|
15 |
|
Seducing the subconscious : the psychology of emotional influence in advertising / [Libro]
|
Heath, Robert, 1947-
|
2012 |
|
Shelf Location: 32-C-4336.
Collections: Comunicazione sociale.
Available at: Piano 3 Seminari.
Number of Holdings: 1.
|
16 |
|
Sémiotique, marketing et communication : sous les signes, les stratégies / [Libro]
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Floch, Jean-Marie, 1947-
|
1990 |
|
Shelf Location: 32-C-856.
Collections: Comunicazione sociale.
Available at: Piano 3 Seminari.
Number of Holdings: 1.
|
17 |
|
Social communication in advertising : persons, products & images of well-being / [Libro]
|
Leiss, William, 1939-
|
1990 |
|
Shelf Location: 32-C-1034.
Collections: Comunicazione sociale.
Available at: Piano 3 Seminari.
Number of Holdings: 1.
|
18 |
|
Sonic branding : an introduction / [Libro]
|
Jackson, Daniel M.
|
2003 |
|
Shelf Location: 32-C-4340.
Collections: Comunicazione sociale.
Available at: Piano 3 Seminari.
Number of Holdings: 1.
|
19 |
|
Visual persuasion : the role of images in advertising / [Libro]
|
Messaris, Paul
|
1997 |
|
Shelf Location: 32-C-2170.
Collections: Comunicazione sociale.
Available at: Piano 3 Seminari.
Number of Holdings: 1.
|